We all have that friend that tells long stories with too many details and takes forever to get to the point.
It’s hard to stay focused and interested in the story after awhile.
Same is true with just about anything you put out there on any type of media, social or otherwise.
If you’ve ever ordered apparel directly from a brand’s website or used an Uber, then you’re part of the burgeoning direct-to-consumer (DTC) economy, like hundreds of millions of others.
Who doesn’t love a good story? Storytelling is one of the oldest ways of communicating meaning, vision and engaging people.
Even the name is a little intimidating. I mean, “analytics,” really? Just because you never really got any math that was more involved than Algebra 101, doesn’t mean you can’t appreciate or won’t be able to use Google Analytics.