You’ve no doubt heard the phrase, “Content is key,” in other words content marketing is the key to your company’s marketing success.
Perhaps you blog for your business. Or post weekly to social media. Have you ever run out of ideas on what to post? Wonder what to say that’s new?
It’s something we social media folks all run into from time to time. So here are a few interesting ways to post material for your blog, Instagram, Twitter feed, or even email outreaches to customers that will not only keep them reading, but looking for more from you.
It doesn’t take much to set up a blog on your website. It is quite a bit more difficult to find someone who knows how to write well for the media and do it with consistency, thoroughness and accuracy.
According to business guru Seth Godin, marketing efforts can be separated into two very different categories (https://seths.blog/2018/08/two-kinds-of-marketing/).
He divides marketing and advertising into those that inspire, delight and provide something we want – versus the kind that potential clients positively hate, such as interruptive popups, spam, high-pressure overtures, and overpriced hype.