What to know about brand marketing partnerships
Brand marketing partnerships are starting to become more common between up-and-coming brands and media publishers or more established brands.
The more established brands get to look younger and trendier and the up-and-coming brands get good support from established brands with more marketing clout. It’s a win-win. Especially when a new kid on the block gets the benefit of the marketing savvy and deep pockets of an establishment brand.READ MORE