Email is the most basic of media tools, yet it’s one of the most under-appreciated. We depend on it to get important information out there. But we don’t think about using it wisely, let alone creatively.
You already know that Amazon Prime Day is a big retail shopping day for Amazon. Maybe you also noticed that more and more retailers are getting on the bandwagon, offering special pricing of their own on the same day.
How do you know when to hire an outside marketing team?
Just asking this question is a pretty fair indication that your business is ready to begin thinking in new ways.
We all have that friend that tells long stories with too many details and takes forever to get to the point.
It’s hard to stay focused and interested in the story after awhile.
Same is true with just about anything you put out there on any type of media, social or otherwise.
If you’ve ever ordered apparel directly from a brand’s website or used an Uber, then you’re part of the burgeoning direct-to-consumer (DTC) economy, like hundreds of millions of others.
Who doesn’t love a good story? Storytelling is one of the oldest ways of communicating meaning, vision and engaging people.