Email is old school.
Or is it?
Worldwide, there are roughly 2.6 billion daily email users. And more than 4.3 billion email accounts. With 1.7 email accounts per user, email is definitely still relevant. More so, when you want to communicate to those in business.
Here’s how to use email persuasively and effectively:
Begin with a killer subject line
- Your subject line is crucial. That’s what draws your reader in.
- Lead with something strong, such as “What your competitor doesn’t know” or “Pay off your ...